| Visual Literacy VS Verbal Literacy |
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Visual Literacy VS Verbal Literacy
Understanding the visual is not just to see what the 'visible' only. Read and understand the visualization means that the chance of messages that are designed according to what is meant by the designers. Understanding of the visual elements, such as not understanding the text, because it depends on some specific matters, such as the logic of the audience, the language they use, and the experience of audience).
In the media of communication, there are many possible use of visual elements, such as images, sketches, cartoons pictures, diagrams, or line drawings. To read them, required the ability to read visual. There is no one formula or benchmark raw materials that can ensure an image can easily be read by the audience. The need to learn specifically how the audience perceive a visual element, or how to design a message to the effective image can be understood by the audience. Simplifying the main key. In this' simple 'can mean' enough '. Figure that simple, can deliver a maximum of something, because a certain reason. Conversely, the picture is complex means can not explain things well. Especially if associated with the target audience communication.
Communicating with the public that the average education is relatively low, the media can not only rely on the title or headline, it only describes a picture in the complex, or the message you want to focus on one particular theme. Visual can help a lot, because it can reduce the 'business' audience to read the writings, can put pressure on one particular theme, and can also motivate an audience to do what was delivered.
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